The Art & Science of Prompt Engineering: Talking to Large Models the Right Way

The explosive rise of large model technologies  from DeepSeek and GPT to Claude, Gemini, and beyond  is fundamentally reshaping how humans interact with machines. Yet a striking paradox has emerged: while these models are extraordinarily capable, the quality of their output too often falls short of expectations. The bottleneck is rarely the technology itself  it lies in how users formulate their requests. Mastering structured, scientific prompt engineering has therefore become a foundational skill for anyone who wants to extract real value from large models in professional, technical, and creative contexts.

This expert-led training equips learners with a clear, systematic methodology to design effective prompts and unlock the full potential of large models. It walks through the foundational concepts of prompt engineering, the design principles behind well-crafted prompts, and the practical techniques used by power users to communicate with AI systems with precision. Through the “question formula” framework, participants will learn how to express intent in a way that the model understands instantly  dramatically boosting work efficiency, reasoning quality, and end-to-end output relevance.